Rack Cards are a great format for handing out at events, using as an unaddressed mail piece, or as the name suggests, placing in a rack in hotel lobbies, information centres or other high-traffic pedestrian locations. Made of sturdy cardstock to make sure they stand upright, rack cards may contain maps, coupons, or other promotions to attract the eye of a potential visitor.
For portability, rack cards are most commonly ordered as 4" x 9" cards on 16Pt. Gloss Cover stock. Almost all are printed full colour on both sides (4/4) and coated UV 2 Sides.
For additional stock choices or best value on lower quantity orders, please check out our 4-Colour Digital Rack Cards.
Use rack cards to advertise your company and products or services in high foot traffic areas. To increase the visibility and the number of readers, consider including special offers or unique tips not available elsewhere.
Adding a QR code linked to a website can also be a great way to provide customers more detail without having to cram everything into one spot and gives you a way to updated information as often as you would like without having to reprint rack cards.